Community Outreach
Want to help homeschooling integrate into the community at large? Are you a homeschool group leader who talks with the media or provides information to new and curious homeschoolers? Here are tips to help you present homeschooling to the public and the media.
Community Outreach: Talking About Homeschooling
Homeschoolers and Public Libraries: A Synergistic Relationship
Homeschoolers are commonly heavy users of their local libraries. Libraries can become educational hubs for homeschoolers by providing programming, information, and events. Homeschoolers can help libraries by advocating for libraries and urging lawmakers to support these vital institutions in their communities.
How the Media Gets It Wrong About Homeschooling
Homeschoolers have gotten their share of bad coverage in the media and in popular culture in the last few years. The publicity on homeschooling runs from atrocious mischaracterization to humorously stereotypical.
Marketing to Homeschoolers with Podcasts
With podcasts you have a chance to reach a new component of the homeschool audience that you might not reach via newsletters, blog posts, or social media. This video details three advantages to marketing through podcasts.
What is a Media Kit and How Do I Make One?
A media kit is a document you provide to potential advertisers and other parties you are interested in working with information about your value as a partner. It is meant to reflect your reach as a blogger. A media kit can be as simple as an ad page with basic blog and social media numbers or as complex as a full-blown demographic study of your readers printed and bound. Whatever kind of media kit you choose to create, remember to be clear and concise.
Marketing to the Homeschool Audience
The homeschool niche is unique and has its own quirks. This youtube video shares ten tips for marketing your product or service to homeschool parents.
Homeschoolers Must Respond to Big Media's 'Guilt-by-Association' Tactics
The "guilt-by-association" smear tactic is the easiest and most common method used by opposing political campaigns to damage the public's perception of a candidate. Even raising the question of an unsavory association, whether real or perceived, can be devastating, and the candidate often never fully recovers. This "guilt-by-association" smear strategy is now being used on home schooling families.
Targeting a Message: Homeschoolers and Social Media
Homeschoolers are actually not the easiest marketing targets in general. You might think that we are such a specific subset of the population that we basically have a marketing bullseye on our foreheads, but the truth is that people homeschool their children for such a wide variety of reasons that figuring out where we are coming from can be a full-time job in itself. The one thing homeschoolers DO have in common is their belief that by homeschooling, they are providing a customized education for their child.
Homeschooling in the Media
A more complex understanding of homeschooling is emerging in the mainstream media these days. No longer is homeschooling either all good or all bad. Simultaneously, there is a growing appreciation that most homeschoolers do a fine job raising and teaching their children, but that there are a few parents homeschooling children in order to hide abuse.
Homeschooling Goes Mainstream
A transcript for an appearance by Celeste Land on the Kojo Nnamdi Show where she discussed the homeschooling movement. Celeste is VaHomeschoolers' Director of Government Affairs. The program touched on the many and varied reasons why families choose homeschooling, from concerns with the school environment to a desire for a tailored educational approach or a wish to keep the family at the center of a child’s upbringing. The show also addressed a common stereotype of homeschoolers by pointing out that while many families that choose home education consider their faith to be a very important part of their lives, homeschooling families come from diverse religious backgrounds, and religious homeschoolers do not necessarily choose homeschooling for religious reasons. A great example of how to interact with the media for a positive discussion about home education. Also available via podcast at Homeschooling Goes Mainstream.
The Case for Homeschooling
The public schools are beyond repair. If it is not practical to replace the current system, then at least let those alone who wish to homeschool. Hassle them not. Instead, encourage them and help them. Parents who homeschool their children have three basic complaints against public schools: the lack of academic rigor, the number of maladjusted graduates, and the anti-religious atmosphere. Homeschool advocates claim that homeschooling overcomes these problems. They argue that no matter whether the educational philosophy one holds is that schooling prepares for life or schooling is life, the homeschooled do better. Proponents also claim that private schools are nearly always similar to public schools, so the fundamental criticisms of public schools apply to private schools also, although to a lesser degree.
Featured Resources
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America's National Parks for Dummies, Second Edition
What makes a trip to a national park so wonderful? For starters, America's national park system is more diverse than any park system in the world. You can stroll the seashore at Olympic National Park in Washington or Cape Cod National Seashore in Massachusetts, climb craggy mountains in Grand Teton National Park in Wyoming, or go underground into the world's largest cave system at Mammoth Cave National Park in Kentucky. You can marvel at the largest canyon on Earth (Grand Canyon National Park), ...
Homeschooling Essentials: A Practical Guide to Getting Started
If you're ready to begin homeschooling, then the experiences of others can offer valuable help and encouragement as you jump into this new adventure. This practical guide answers common questions, helps you navigate the legalities of homeschooling, talks about the practical side of homeschooling and different methods, offers resources and gives advice about high school.
100 Top Picks For Homeschool Curriculum: Choosing The Right Curriculum And Approach For Your Child's Learning Style
The key to successful home education is determining your educational philosophy and linking it to your child’s learning style. Then you can make an informed decision in choosing the right educational curriculum for the child. Homeschool guru Cathy Duffy can help you accomplish these critical tasks, with her top choices from every subject area, approaching everything through a Christian worldview perspective.
The Complete Home Learning Source Book : The Essential Resource Guide for Homeschoolers, Parents, and Educators Covering Every Subject from Arithmetic to Zoology
This ambitious reference guide lives up to its name. Practically three inches thick--and we're not talking large print here--it's packed with titles, ordering information, and Web site addresses. From where to send away for a kit to make your own Chilean rain stick to how to order a set of Elizabethan costume paper dolls, the book connects families to a world of learning possibilities. Book titles, short synopses, authors' names, publishers, and years of print make up the bulk of the guide. Clas...
Writing Strands & Reading Strands
This program is based on research which shows that there is no useable relationship between the study of grammar as an abstracted skill and the ability to communicate. Writing Strands provides quality reading, writing and speech materials for homeschoolers with children ages 3 through 18. The guided exercises in Writing Strands progress incrementally and allow students to work independently, yet provide the guidance students need to sharpen their ability to inform, persuade and entertain in writ...